Introduction to Sports Journalism

Chapter 1. Exploring Sports Journalism
The Value of Sports Journalism
Content Creators
Rise of Social Media
Online Media and the Role of Access
Female Sports Journalists
Social Justice Issues
The Power of Sport as a Brand
Stories About People
What You Can Expect From This Book
Summary

Chapter 2. The Evolution of Sports Journalism
Development and Expansion of Sport Media
Traditional Media's Control of the Narrative
Athlete Control of the Narrative
Traditional Media Navigates Challenges
The Internet and the Boom of Sports Sites
Pivot to Video
The Market for Quality Sports Journalism
Blurring the Lines Between Journalism and Public Relations
Summary

Chapter 3. News Gathering and Writing
Sports Writing Basics
News Gathering
Media Theory in Sports Journalism
Summary

Chapter 4. News Gathering in the Digital Age
Nonhuman Sources
Statistics
Analytics
Sport-by-Sport Analytics
Databases and Other Online Resources
Summary

Chapter 5. Digital Sports Media
Mobile Journalism
News Consumers
Content Creators
Social Media
Facebook
X (Twitter)
Instagram and YouTube
Blogs
Podcasts
Artificial Intelligence
Summary

Chapter 6. Sports Journalism and Public Relations
Public Relations
Sport Public Relations
Building and Maintaining Relationships With Key Publics
Communicating to Key Publics Through News Media
Communicating to Key Publics Through Organizational Media
Communicating to Key Publics Through Digital and Social Media
Crisis Communications
Summary

Chapter 7. Media Ethics and Law
Defining Ethics
Ethics, Law, and Writing
Managing Bias
Social Media and Ethics
Sports Gambling and Ethics
Workshop Ethical and Legal Dilemmas
Summary

Chapter 8. Career Paths in Sports Journalism
The Traditional Path
The Economics of Sports Journalism
Online Opportunities
Future-Proof Career Advice
Summary

Chapter 9. The Future of Sports Journalism
A Quick Look at the State of the Profession
Where Do We Go From Here?
Online Media
Advancements in Technology and New Competitors
Needed Skills
Sport Media Startups
Women and Minoritized Groups in Sports Journalism
Local Engagement
Summary

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Sports; management, journalism; journalist; writer; writing; reporter; reporting; broadcasting; broadcaster; column; columnists; media; communications; ethics; editor; editorial; digital media